Contact | WebEx | Analytics | Sitemap | Search
Blog

American Heart Association defines ‘ideal’ heart health with My Life Check™, a tool created by Medicom Digital

01/20/2010

On Wednesday, January 20, 2010, the American Heart Association announced its new national goal: By 2020, improve the cardiovascular health of all Americans by 20 percent while reducing deaths from cardiovascular diseases and stroke by 20 percent. This is the first time the American Heart Association has adopted better health as a principal goal.

As a cornerstone of this initiative to help people improve their heart health, the American Heart Association has developed a new online resource – My Life Check™ (www.heart.org/MyLifeCheck). Medicom Digital staff worked with scientists from the American Heart Association to create this interactive assessment that easily identifies the seven goals for ideal heart health and notes where a person is on the spectrum of heart health.

If you need help describing the science behind your product or service, contact us @ 800-971-0785.

My Life Check - Your Heart Score

Posted by Barb Goergen, Chief Health Education Officer


Medicom Digital’s New Year Resolution

01/05/2010

It’s that time of the year where people typically resolve to make a change for the coming year.  The year-end allows people to reflect back on the year’s events and decide what to change for the next year.  Often these resolutions revolve around health.  Maybe you have decided that 2010 is the year to quit smoking, or the year that you’ll finally join the gym, or even the year to start eating a balanced diet.  If you are looking for a reason to resolve to make a change, check out some of our Health Risk Assessment tools on the American Heart Association website where you can learn valuable statistics personalized to you and create action plans to get you moving:

Of course, at Medicom Digital, we also like to use this time to reflect on the year’s events and resolve to make changes.  Over the last year, we spent a lot of time focusing on building the best programs we can for people, but we haven’t focused much on the client experience during the project and after the program is delivered.  In 2010, we will bring a renewed focus on the client experience to try to make it as easy as possible to get the perfect application easily.  We will be starting in January by sending out short surveys to clients that have recently completed projects with us to gather information about what works and doesn’t work from the client perspective.  We will use the feedback from those surveys to start making changes to improve the experience and we’ll conduct some follow-up surveys in the coming months to gauge the effectiveness of our changes.  Thanks to all of our clients for a great 2009 and we look forward to being even better in 2010!

Posted by Corey Maul, Chief Technology Officer


Happy Holidays from Medicom Digital!

12/20/2009

Medicom Digital is beginning to wind down for the holidays here and we wanted to be sure to share our latest holiday card with all of you.  This year we went with a South Park theme where we took all of the people around the office and turned them into South Park characters.  The parallels between winters and Minnesota and South Park were just too good to pass up.  The building in the background with the Medicom Digital logo is designed to look like the Colonial Warehouse building that we are based in.

To take a look at some of our past holiday cards, please head over to our Facebook Page here where we have all of them in our Photos section:

http://www.facebook.com/pages/Minneapolis-MN/Medicom-Digital/160026170312

Thanks for all of your business this year and we look forward to an exciting 2010!

Posted by Corey Maul, Chief Technology Officer


New Demo: Treating Hypertension with Drug X

11/04/2009

A challenge for any pharmaceutical or device company with a new product is getting favorable reimbursement and formulary status from managed care organizations. For a firm providing a new Beta Blocker, the solution from Medicom Digital was an economic analysis model that compares this drug with its competitors in terms of both the direct costs of the medications and treating side effects.
The model uses national average figures for Beta Blocker usage from claims data and calculates the following for any size organization:
Percentage of existing and newly treated people receiving Beta Blockers for high blood pressure (candidates for therapy)
Medication usage persistence percentages and time periods for each of the drugs
Drug switching percentages and costs for each of the medications
Percentages and costs for the six most common side effects for each of the medications
In addition, the model recognizes that shifting patients from one medication to another does not happen immediately, and that the most likely recipients of the new Beta Blocker are people starting to receive treatment for high blood pressure. The model thus examines the impact of placing this new medication on a formulary for both existing recipients of Beta Blockers and newly diagnosed patients, as well as the combined effect for both populations.
As an example of the model’s results, for a managed care plan with one million members and where 10% of existing patients and 5% of new patients currently receive the most expensive name brand Beta Blocker, placing one quarter of the existing patients and half of the newly diagnosed ones on the new Beta Blocker could save the plan an estimated $1,000,000 per year.

A challenge for any pharmaceutical or device company with a new product is getting favorable reimbursement and formulary status from managed care organizations. For a firm providing a new Beta Blocker, the solution from Medicom Digital is an economic analysis model that compares this drug with its competitors in terms of both the direct costs of the medications and treating side effects.

The model uses national average figures for Beta Blocker usage from claims data and calculates the following for any size organization:

· Percentage of existing and newly treated people receiving Beta Blockers for high blood pressure (candidates for therapy)

· Medication usage persistence percentages and time periods for each of the drugs

· Drug switching percentages and costs for each of the medications

· Percentages and costs for the six most common side effects for each of the medications

In addition, the model recognizes that shifting patients from one medication to another does not happen immediately, and that the most likely recipients of the new Beta Blocker are people starting to receive treatment for high blood pressure. The model thus examines the impact of placing this new medication on a formulary for both existing recipients of Beta Blockers and newly diagnosed patients, as well as the combined effect for both populations.

As an example of the model’s results, for a managed care plan with one million members and where 10% of existing patients and 5% of new patients currently receive the most expensive name brand Beta Blocker, placing one quarter of the existing patients and half of the newly diagnosed ones on the new Beta Blocker could save the plan an estimated $1,000,000 per year.

Demo Page: Treating Hypertension with Drug X

Learn more about our Health Economic Tools

Posted by John Goergen, Chief Financial Officer


Twin Cities Google Technology Users Group (TC-GTUG)

11/03/2009

As part of our on-going outreach to the local community of developers, Medicom Digital often sponsors Twin Cities Google Technology Users Group (TC-GTUG) meetings by providing food and meeting space.  Medicom Digital is very committed to using and developing with Google technologies including Google Health, Android, and more.

The TC-GTUG group typically meets on the First Tuesday of the month and is open to all Google technology users and developers.  To keep track of the upcoming meetings or latest news, visit http://tc-gtug.org or follow them on Twitter at @tcgtug.

For the November meeting the topic will be Google AppEngine.  Dan Frankowski will be presenting a high level overview of AppEngine, how to get started working with it, and will provide a demo of an AppEngine app.  NOTE: The meeting is scheduled for Wednesday instead of the usual first Tuesday due to conflicts with Election Day.

RSVP HERE: http://tcgtug1109.eventbrite.com/

Topic:              Google AppEngine Overview

Presenter:         Dan Frankowski, Blue Shift

Date:               WEDNESDAY November 4, 2009

Time:               7PM – 9PM

Location:          Medicom Digital

212 Third Ave. North Suite #295

Minneapolis, MN 55401

Google Map:      http://bit.ly/7vfq5

Pizza and sodas will be provided courtesy of Medicom Digital!

Posted by Corey Maul, Chief Technology Officer


Medicom is at Health 2.0!

10/06/2009

Medicom Digital is at the Health 2.0 conference this week in San Francisco to participate in the dialogue on the future of health innovations and specifically user-driven healthcare.  We have spent years working on tools to motivate and educate patients to make healthy choices and we are really excited about the future in this industry!  If you are also at the conference and you would like to connect with us, please contact Corey Maul (CTO, cmaul@medicomdigital.com).

Posted by Corey Maul, Chief Technology Officer


Effects of Radiation Exposure Illustrated with Medicom Digital Animations

09/23/2009

On Wednesday, September 23, 2009, the National Library of Medicine (NLM) launched a series of animations illustrating the consequences of radiation exposure on the Radiation Emergency Medical Management (REMM) website: http://remm.nlm.gov/whatsnew.htm

Medicom Digital created this series of animations to the specifications of government scientists to educate first-responders about the dire effects of the different types of radiation exposure. The following are links to the individual animations:

Posted by Barb Goergen, Chief Health Education Officer


Taking Your Healthcare Message to the World Through Localization!

09/18/2009

One of the big advantages that our solutions have is the ability to take your tool and easily (and cheaply) translate it into other languages or create otherwise localized versions.  We strive to create fluid layouts and externalize text content in order to easily translate and localize tools.

In cases where you need to localize to a small number of languages and locations, we often will handle all of the translations for you.  Our translations are performed by certified translators who are native speakers with medical experience and you are provided a certificate of accuracy upon completion of the project.

For solutions that will be globally distributed, we can create a dynamic translation engine for your tool that allows your global team to translate the tool into the local language.  Your team members have access to an administrative interface where you can edit the text and translate it within the context of the program.

If you have an existing tool with us that you’d like to get a little more use out of, or you have a new tool in mind, contact us!

Posted by Corey Maul, Chief Technology Officer


National Cancer Institute Launches Medicom Digital Breast Cancer Tutorial

09/17/2009

On Monday September 14, 2009, the NCI launched the second in the series on Understanding Targeted Therapies for Breast Cancer created by Medicom Digital.

Targeted Therapies Tutorials on Cancer.gov – http://www.cancer.gov/cancertopics/understandingcancer/targetedtherapies

Created with scientists from the NCI, this tutorial focuses on targeted therapies that have been and are being developed to treat breast cancer. It describes important molecular pathways in breast cancer cells and discusses new therapeutic agents, including small molecules and monoclonal antibodies that target these pathways.

Medicom Digital animators illustrated the complex cellular mechanisms involved with causing breast cancer and clearly illustrate the novel mechanisms for treating the disease. The animations are displayed with text and audio voice-over in Medicom Digital’s full-featured tutorial engine.

If you need help describing the science behind your product, contact us.

Posted by Barb Goergen, Chief Health Education Officer


The New MedicomDigital.com

08/28/2009

As some of you might have noticed, we’ve made some significant changes to our website.  Our new website now features an additional 35 pages of content, screenshots, and demos to provide a better understanding of what we do here and what we can do for you.

Our new site is now broken up into the following categories:

  • Solutions
  • Products
  • Services
  • Demos
  • Blog
  • Company

Solutions

The new Solutions section is designed to showcase what we can do for different industries that we regularly work with.  We also include many of the clients that we have worked for in those industries.  We currently have included sections that focus on Biotech, Medical Associations, and Medical Device companies.

Products

The new Products section includes many of the types of products that we provide as part of our customized solutions.  The section includes Health Risk Assessment Tools, Symptoms Assessors, iPhone Mobile Tools, Health Economic Tools, Patient Education Tutorials, Medical Animations, Professional Education Tutorials, and Medical and Practice Guidelines Tools.

Services

The new Services section focuses on some of the services we also provide as part of our integrated custom solutions.  We have included our Data Analyics Service, our Data Hosting Service, and our PHR Consulting Service.

Demos

The Demos section now allows users to actually get to try out some of our solutions.  We have links to live versions of our tools, screenshots, videos, and more with an overview description.

Blog

The Blog section has been given a bit of an overhaul to match look and feel and some additional navigation options that should help users get from stories back to the the main blog page.

Company

The Company section includes some new overview content and a leadership page with bios of our corporate leadership team.

Now that the new site is live, it doesn’t stop here.  We will be tweaking the design and adding new content constantly with updates almost weekly.  Some of the changes will be subtle graphical tweaks, but the more significant changes will be mentioned here on the blog (new demos, new pages, etc.)

Take a look around and tell us what you think through our contact form or mention something to us on Twitter.

Posted by Corey Maul, Chief Technology Officer